What Are the Features of Video Streaming App Development?

Your TV is used to be the most used media channel, is gradually losing ground. A number of essential variables, including the accessibility of high-speed internet and the low cost of smartphones with online capabilities, have influenced the growth of this video streaming mobile app development.

Do you realize that,

  • The market for live streaming is projected to be worth $184 billion by 2027. (Businesswire)
  • Consumption of video and TV streaming surged by more than 40% in Spain and Austria and by 32% in Germany (Statista)
  • By 2022, live videos are expected to make up 82% of all internet traffic. (whatsnewinpublishing)
  • The market for online video streaming is anticipated to reach $50 billion in 2022. (Fact.MR)

A solid basis for online video streaming platforms has been set by widespread internet use and reasonably priced cell phones.

Over the Top (OTT) services utilize the internet to broadcast material without pauses and distribute it straight to consumers. Online video streaming platforms, based on the idea of “on-demand content,” have a significant benefit over a traditional cable subscription. this happens because they give users more freedom to watch their preferred content whenever and wherever they want without any time or location restrictions.

Video-on-demand (VOD) mobile apps are internet video platforms that let users stream their preferred material from a pool or library without any limitations on “when” and “where” they may access the content.  

Install the video streaming applications on consumers’ devices, and then let them choose a video subscription service plan depending on the kind of material they wish to view.

The demand for video material among internet users globally is rising. You can tell by the enormous increase in the number of applications available for download in the mobile video streaming app category on the app store.

The percentages are considerably more significant when it comes to android video streaming applications since Android now accounts for around 74% of all mobile market share globally.

What Characteristics Define A Video Streaming App?

Planning out the features your app will offer is one of the most essential steps in developing video streaming software. Your internet video streaming service has to be flexible enough to respond to the consumers’ shifting requirements.

It needs to provide an easy-to-use user interface that makes it possible for everyone to access their favorite information without difficulty. Let’s look at some features that are a must-have if you want to provide the finest user experience.

  1. Profile Access

One of the most crucial aspects your online video/audio streaming platform must have is this one. It should make it simple for people to sign up, establish profiles, access stored material, and manage watch lists. It helps in providing consumers with a tailored experience.

  1. Push Notification

You may instantly communicate important updates and marketing messages to your consumers by using push notifications.

It increases traffic and user interaction with your online VOD platform. In order to amuse a worldwide audience, your application should provide the same information in numerous languages. Language shouldn’t be a barrier to people enjoying your content. It is the third crucial feature that your application must have.  

  1. Content Types

Having various sorts of material in their sections allows users to readily access the needed content without spending a lot of time looking for it, one of the most crucial aspects that function along the lines of structured offers. It enhances the user experience and assists in improving navigation.

  1. App Store Purchase

By giving visitors more value, you may boost your income numbers. It aids in offering supplemental services that are advantageous to consumers for small costs. In-app purchases might be compared to upsells on your video streaming service.

  1. The Monetization of Video

Multiple video monetization platforms provide producers and broadcasters the freedom to choose an effective monetization strategy for getting income.

  1. Real-Time Analytics

A video-on-demand app’s functionality aids in the collection of pertinent information and the acquisition of audience-related insights.

You may improve by producing material that your audience enjoys seeing based on engagement statistics. Additionally, it will aid you in avoiding common errors. You may collect money from consumers depending on their subscription plans with the use of payment getaways.

  1. Payout Gateway

It needs to provide consumers with a selection of payment options for their membership plans. A lack of alternatives shouldn’t constrain them, and payment methods like debit cards, credit cards, net banking, digital wallets, etc., should all be accepted.

  1. Dependability

Your internet video streaming service should be dependable enough to provide viewers with a seamless experience. You should be OK with your internet video streaming service.

Always choose solution providers that provide low-latency streaming and global or multiple Content Delivery Networks (CDNs). It makes it possible to provide a consistent experience even with slow internet.

  1. Safety

Cyber theft is a significant problem for online solution providers in the digital era. All of your users should have a safe streaming experience from your app, and privacy requirements shouldn’t be compromised.

Robust digital rights management systems and encryption will assist in safeguarding the copyright of the material on your platform and prevent unauthorized distribution and access.

  1. Individualization

When it comes to giving people a customized experience, customization is crucial. Your online video streaming solution’s development and success are greatly influenced by personalization.

In order to build a video streaming app with enough customization to help you make your brand and offer a white-label OTT platform, you need to choose the finest video streaming services.

  1. Positive Qualities

Your iOS or Android video streaming app development services vendor should supply you with all the necessary functionality without restricting your ability to express yourself creatively. Before making a choice, you should consider all your service provider’s capabilities, from content management systems to integrate and monetization choices.

Video editing capabilities, a search bar, a configurable video player, tools for captioning and translating, social network integration, video marketing & analytics, etc., are some of the most crucial elements you should look for.


These are features that you should look for in video streaming app development. Consider all these features in your app and build the best app for video streaming services.