Instagram has become a popular social media platform for individuals, brands, and businesses to promote their products and services. With more than one billion active monthly users, Instagram has become a go-to platform for influencers and businesses to reach a wider audience. One way to gain credibility on Instagram is by obtaining the coveted blue tick, which indicates that your account has been verified by Instagram. In this article, we will discuss everything you need to know about getting the Instagram blue tick and why it is essential for your brand or business.
What is the Instagram Blue Tick?
The Instagram blue tick is a verification badge that Instagram provides to accounts that have been verified as authentic. The blue tick is a symbol of credibility and authenticity, indicating that Instagram has confirmed that the account belongs to a public figure, celebrity, or global brand. The blue tick badge appears next to the account name on the profile page, indicating that the account is legitimate.
Why is the Instagram Blue Tick Essential for Your Brand or Business?
Having the Instagram blue tick is essential for your brand or business because it increases your credibility on the platform. Verified accounts are trusted by Instagram users and are seen as authentic sources of information. This badge can help you gain more followers and improve your engagement rates.
Moreover, the Instagram blue tick can help you gain access to various features and tools that are not available to unverified accounts. Verified accounts have access to features such as Instagram Insights, which provides you with insights into your account’s performance, and Instagram Live, which allows you to broadcast live videos to your followers.
How to Get the Instagram Blue Tick?
Instagram has specific criteria that your account needs to meet to be considered for verification. To be eligible for the blue tick, your account must be:
- Authentic: Your account must represent a real person, brand, or business.
- Complete: Your account must have a profile picture, bio, and at least one post.
- Public: Your account must be public, and your posts should be visible to everyone.
- Active: Your account must be active, with regular posts and engagement with your followers.
- Unique: Your account must be unique and represent a single individual or brand.
Once your account meets these criteria, you can apply for verification. To apply for verification, follow these steps:
Step 1: Go to your profile and tap on the three horizontal lines in the top right corner.
Step 2: Select Settings, then tap on Account, and then tap on Request Verification.
Step 3: Fill out the verification form, which will ask you to provide your account name, your full name, and a government-issued ID.
Step 4: Submit the form, and wait for Instagram to review your application.
Note that Instagram does not guarantee that your account will be verified even if it meets all the criteria. If your application is rejected, you can reapply after 30 days.
Tips for Getting the Instagram Blue Tick
Here are some tips that can increase your chances of getting the Instagram blue tick:
- Be Active: Post regularly and engage with your followers to show that your account is active and authentic.
- Be Consistent: Use the same profile picture and bio across all your social media accounts to make your account easily recognizable.
- Build Your Brand: Have a strong brand presence across all your social media platforms, and create high-quality content that resonates with your audience.
- Increase Your Reach: Collaborate with other verified accounts or influencers to increase your reach and visibility on Instagram.
- Be Patient: Instagram receives thousands of verification requests daily, so it may take time for them to review your application.